In the past two years, China’s news agencies have opened dozens of bureaus and launched English-language television stations and newspapers across the U.S. This “soft-power” strategy is aimed at countering what the Chinese government sees as overwhelmingly negative American press coverage of China. We explore China’s media charm offensive, and whether it’s reaching its target audience.


  • John Pomfret Diplomatic Correspondent for the Washington Post and author of Chinese Lessons: Five Classmates and the Story of the New China (Henry Holt, 2006)
  • Xiao Qiang Director of China Internet Project and an adjunct professor at the Graduate School of Journalism, University of California at Berkeley. He is also the Founder and Editor-in-Chief of China Digital Times.

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