Guest Host: Corey Flintoff

Advertisements are everywhere, and as the Super Bowl shows, sometimes the commercials get as much attention as the programs they accompany. But are these ads also finding a way into our heads? A look at new methods in marketing and advertising, including using MRI machines to see inside the heads of consumers.

Guests

  • Clinton Kilts Professor, Department of Psychiatry and Behavioral Sciences, Emory University, School of Medicine
  • Michael Mazis Professor of marketing, Kogod School of Business, American University
  • Read Montague Brown Foundation Professor of Neuroscience, Baylor College of Medicine, Houston, Texas

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