Basketball Brackets & Billions of Dollars
http://thekojonnamdishow.org/shows/2012-03-26/basketball-brackets-billions-dollars
The NCAA basketball tournament is a billion dollar business. But the athletes who play the games don't get a dime. A new organization, the National College Players Association (NCPA)is hoping to change that. We explore the business behind the NCAA's marquee event, and whether athletes are likely to soon get a piece of the action.
Guests
Dave Zirin
Sports Editor, The Nation; Author, "The John Carlos Story" (Haymarket Books) and "Welcome to the Terrordome: The Pain, Politics, and Promise of Sports" (Haymarket Books)

Comments
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I heard NCAA President Mark Emmert being interviewed during the KU game yesterday and he said that he was strongly in favor of downsizing the rules book and making sure all rules were consistent with "common sense". He sounded sincere and I am thrilled that changes may be made.
I am however, concerned that this focus on rule reform is, in part, a way to postpone the conversation on paying college athletes. i.e. let's focus on rule reform for a couple of years and fix some of the complaints, then we can re-evaluate and/or address paying college players. Can rule reform really be effective without having a conversation about how the NCAA's money is derived and distributed?
I think the NCAA is incredibly hypocritical and there is WAY too much money involved for them to be effectively objective in making rules.