Mobile Mobilizing For Election 2012

http://thekojonnamdishow.org/shows/2012-09-04/mobile-mobilizing-election-2012
Mobile Mobilizing For Election 2012

More than 80 percent of American adults own a cell phone. Today's campaigns are scrambling to find new ways to engage voters and donors through their handheld devices.

More than 80 percent of American adults own a cell phone. And as Americans increasingly rely on these devices to communicate, political campaigns and pollsters are scrambling to find new ways to engage potential voters in the palm of their hand. Tech Tuesday explores how mobile technology is changing voter mobilization and fund-raising.

Guests

Scott Goodstein

Founder and CEO of Revolution Messaging, LLC; External Online Director, Obama for America (2008); Co-founder Punkvoter.com and Rock Against Bush (2004)

Related Links

The Washington Post: "Romney campaign now taking donations via cellphone text messages"
ProPublica: "Is Your Neighbor a Democrat? Obama Has an App for That"

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The Kojo Nnamdi Show is produced by member-supported WAMU 88.5 in Washington DC.