E-Books: Choosing a Reading Device and a Bookseller

Guest Host:

Mark Fisher
E-Books: Choosing a Reading Device and a Bookseller

Why is Microsoft investing in e-books? Which reading device is best for you? Can independent bookstores adapt to the e-book market? Tech Tuesday explores...

The e-book market is constantly evolving. Microsoft recently made a big investment in the Barnes & Noble Nook. Apple and the major publishing houses are locking horns with the Department of Justice over alleged price-fixing. Meanwhile, innovative independent bookstores are figuring out how to make money off e-books. Tech Tuesday explores changes in the e-book marketplace.

Guests

David Pogue

Tech Columnist, New York Times

Bradley Graham

Co-owner, Politics and Prose bookstore

Lee Rainie

Founding Director, Pew Internet & American Life Project

Related Links

Video Extra

Graham talks with guest host Marc Fisher about renowned author Maurice Sendak's disdain for E-books and what he sees as a generational divide among those who use E-books and those who don't:

Related Video

David Pogue's 2010 video exploring the question of whether a single-purpose e-reader is a better buy than an iPad:

How Bookstores Are Coping In The Age Of The E-Reader

In the past several years, consumer choices between e-readers have grown rapidly as companies race to produce devices with more features and less bulk. An increasing number of people are making the switch from traditional books to the machines, or at least using an e-reader for travel even if they still prefer to open a cover and turn paper pages at home. But buying that first e-reader can be daunting now - with having to chose between a touch screen or buttons, black-and-white or color, wi-fi or 3-G, and committing to one company's book list (like the choice between Amazon or Barnes and Noble).

At the same time, the publishing industry and bricks-and-mortar bookstores are trying to figure out how to keep up with the market. Barnes and Noble has changed the layout of many of its stores now so that its Nook readers are
prominently displayed just inside the main entrances, where the new and best-selling sections used to be. Independent bookstores that have no such branded e-readers of their own to offer are trying to figure out how to turn a profit in the era of instant gratification book delivery.

Bradley Graham, who bought Politics & Prose in June 2011 with his wife Lissa Muscatine, talks about a deal the American Booksellers Association struck with Google so independent bookstores, like his, can sell e-books. Graham says some stores, including Politics & Prose, have the Google link on their website. The bookstore would then get a percentage of the sale, but for Graham, e-book sales are still a very small percentage of the store's total revenue (less than 1 percent). Google recently announced its plans to discontinue the program for independent bookstores at the end of this year, which has prompted some of the stores to explore the idea of creating their own e-reader.

Lee Rainie of the Pew Center's Internet and American Life Project says that while no one was really reading e-books on e-readers five to 10 years ago, 21 percent of all American adults reported having read an e-book in the past year - a technology adoption that's unusually dramatic for such a short time period. The latest Pew study on e-books and e-readers also found that people don't necessarily abandon print books for e-readers. Rainie thinks that's partially because people with e-readers tend to be avid readers in any format, and owning an e-reader means they never have to be without something to read.

Comments

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I would love it if you could expand a little more on the issue of Amazon deleting ebooks at will. Could this happen to a consumer after a purchase and if so, is the consumer issued a refund?

Tue, 05/08/2012 - 12:30pm

Your guest's comment that buying on e-device forever weds you to a particular e-book store is misleading. On the IPAd, you can buy books from Apple, Barnes & Noble or Amazon. Both Kindle and Nook are free apps that you can download onto your IPAD.

Tue, 05/08/2012 - 12:33pm

Any comments from the new Politics & Prose owner re: those who download books from the library? I now have 3 library cards from the metro DC area and use them to check out books on my old, antiquated Sony reader. It does the trick and I never have an overdue charge. But if I really want a book to savor, I buy it, preferably from a local book store (the few that are left) and rarely from Amazon.

Tue, 05/08/2012 - 12:40pm

Exactly what I was going to say. I see no point to buying a dedicated reader. I have Nook for PC and have access to most, though not all of B&N books. If my smartphone was an Android or iphone I could read nook books there too. I have no problem reading the books in any light. I also have epub reader on my laptop and don't mind having to open a different reader to view different books.

This will all go away some day and we'll have tablets that work the same as PCs and have a USB port and that can also read books from any source and make Skype calls as well as regular phone calls on your cell network.

Dedicated ebook readers are a temporary step.

Tue, 05/08/2012 - 12:41pm

Check out the recent Speed Bump cartoons in the Washington Post re: e-books: Supposedly there's a new app for e-book owners to provide paper cuts for those who miss the tactile sensation of a book!

Tue, 05/08/2012 - 12:43pm
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