The Rise of "Fro-Yo"

The Rise of "Fro-Yo"

Some are sweet, some are tangy, some are low-fat, some are decidedly not. We look into frozen yogurt's recent boom in popularity.

If you feel like frozen yogurt shops are popping up everywhere in the Washington region, you're right. Most emulate the model of a poplar Los Angeles-based chain that largely copied a Korean frozen yogurt company. What the frozen yogurt explosion says about the nature of food trends, and their impact on the Washington region.

Guests

Tim Carman

Food Writer, The Washington Post

Steve Davis

Founder, Owner, Mr. Yogato (Washington, D.C.)

Aaron Gordon

Founder, Owner, Tangysweet (Washington, D.C.)

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Steve Davis, co-founder and co-owner of Mr. Yogato, talks about why he started the store and some of his favorite trivia questions:

A customer recites the Braveheart speech at Mr. Yogato:

Comments

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While fro yo and new vision is your theme, every store could use additional products to expand menu options. What products other than fro yo and toppings do you offer at your stores? Any baked goods???

Wed, 06/29/2011 - 1:48pm
The Kojo Nnamdi Show is produced by member-supported WAMU 88.5 in Washington DC.