Local T.V. Advertising Gone Wild | The Kojo Nnamdi Show

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Local T.V. Advertising Gone Wild

Listen Monday, Sep. 22, 2008 at 12:06 p.m. in Economy

Small businesses can have a tough time competing with the marketing budgets of companies like The Gap or Coca Cola. But Washington is full of creative entrepreneurs who have ridden quirky ad campaigns into the local & national consciousness. Join Kojo for a look at the phenomenon of "Off-Madison Avenue" advertising, and meet two of its undisputed kings.

Order a order a CD CD or order a transcript TRANSCRIPT of this program.

Guests

Paul Farhi

Staff Writer, The Washington Post

Robert Bassam

Founder and CEO, Easterns Automotive Group

Matthew Lesko

Founder and CEO, Information USA; Author; Television Personality

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