Clothing Size Conundrum

Guest Host:

Marc Fisher
Clothing Size Conundrum

Find clothing size variations frustrating? It's not you - it's the clothes.

Have you ever wondered why you're a size 6 in one store and a 10 in another? Or why the size 34 pants you've long bought have expanded even though you haven't shrunk? Variations in clothing sizes from one store to another or one season to the next have long confounded shoppers of all ages and both genders. We explore the history, psychology and technology that goes into setting sizes.


Jennifer Baumgartner

clinical psychologist; author, 'You Are What You Wear: What Your Clothes Reveal About You'; founder, InsideOut

Lynn Boorady

Associate Professor of Fashion Technology, Buffalo State College

David Bruner

Vice President, [TC]2

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